Our products are proudly produced in Bangladesh. Our suppliers are convinced that manufacturing in Asia is a good thing, if done properly. Properly means respecting the rights of the men and women that are employed, and giving them the means to acquire new skills, education and training. Our supplier has a 19-person team in Dhaka, all Bangladeshi, monitoring their 5 partner factories every day. All of which are GOTS-certified and audited by the Fair Wear Foundation. Rest assured that we have done our research to make sure the production of our products meets the social and environmental standards we demand from our supply-chain partners.


We advocate transparency within the fashion industry and play our part with the fullest commitment. Since our inception, we have committed to partnering with suppliers who manufacture and distribute our clothes in a sustainable way, with respect for people and the planet.

We operate a 50/50 model, donating 50% of our profits from each product between the organisations we support and the artist who created the design. You can find out more about each artist we work with, buy their art and support independent creatives via their websites, all linked on our Designers page.

Most of our donations (except where stated) are donated through Work For Good, a company which tracks business donations. Customers can review our donations, the extent of support have been able to offer and the difference we can all make via the Work For Good dashboard. This helps us maintain our accountability, and upholds our ethos of transparency that is intrinsic to our operation.


Our mission is to offer premium garments in a more responsible and ethical way. We’ve chosen to only use 100% organic cotton certified by the Global Organic Textile Standard – GOTS, is a stringent certification body that guarantees the traceability of organic cotton from the field to the finished garment. Organic cotton is a natural, GMO-free fibre that uses less water than standard cotton. Its production does not involve the use of chemicals (no fertilisers or pesticides) and encourages rotation of crops to keep soil healthier, more fertile and maintain humidity. Waste from the cotton ginning process – which separates and spins the cotton – is also recycled for the animal feed industry.

The cutting of different pieces to make our products naturally produces scrap material. Since the idea of throwing this material away is out of the question, we have a partner who collects and recycles it into new thread that we use in the manufacture of our cotton tote bags. We also use up to 15% recycled polyester within our sweatshirts.


Everything we make is on a need by need basis. In other words, our products cease to exist unless you place an order – they’re all made to order and enable us to minimise the footprint we make on our planet. We’re able to operate as a brand truly focused on upholding and maintaining sustainable practice. Whilst we always aim to do what we can through the means we have, there is always room for improvement and we’re always open to suggestions. If you have any questions or suggestions please email us at

Social standards are also high on our list, by ensuring our products are Fear Wear approved we can be certain each of the hands our products pass through receive a fair and honest wage.


GOTS  Global Organic Textile Standard. The strictest certification for textiles made from organic fibres. GOTS tracks the entire chain of production from farm to factory: from harvesting of the cotton, weaving of fibres, assembly of items, to the final product before printing, including even the export of our clothing. It certifies that Stanley/Stella cotton is GMO-free and is grown without the use of chemicals and is processed and dyed without using any toxic substances. GOTS also ensures compliance with the labour standards of the International Labour Organisation throughout the chain of production.

OEKO-TEX Standard 100 certifies the absence of harmful chemical substances in all our products thanks to the “Confidence in textile” label. An independent testing and certification system that ensures that all raw, semi-finished and finished textile products are processed in a way that prioritises the precautionary principle, which prohibits certain potentially harmful substances even where they are not (yet) legally banned. It ensures the absence of chemical substances that are harmful to health and the environment and places a restriction on the lead content of dyes.

PETA certified. This means that we do not conduct or commission any animal tests on ingredients, formulations, or finished products and pledge never to do so. On top of this, our apparel is made from 100% vegan materials so you can be confident that no harm came to anyone, or any being, during its creation.

Fair Wear Approved. The Fair Wear Foundation is an independent association formed in the Netherlands whose members are committed to improving the working conditions in the textile industry.