We see ourselves as an opportunity to engage, learn and support. We strive to be a sustainable alternative, a charitable donation and a conversation starter. It’s activism you can wear, putting people and the planet before profit, always.
We firmly believe in the power of art and fashion as a communication tool and its ability to inspire positive change. Our designs strive to amplify the stories behind our collections and drive a cause to action.
We believe people express themselves through the clothes they wear, it sends messages about who we are, what we like and what we believe in.
We donate and share 50% of the proceeds from our collaborative collections to the organisations we support and artists we collaborate with. We are ethically and socially responsible and our products are made-to-order, organic or recycled and plastic/chemical free.
"A tool to drive engagement and support for the important social and environmental causes around the World." - Adam Sugarman, Co-founder.